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Организация рекламной деятельности предприятия

бакалаврская работа

Организация рекламной деятельности предприятия

Abstract

Объектом исследования выступает рекламная деятельность рекламного агентства. Цель проекта - совершенствование рекламной деятельности на ООО «Мурманск Медиа Групп». В работе предложена методика рекламной деятельности ООО «Мурманск Медиа Групп». Проведен анализ организационно- экономической деятельности ООО «Мурманск Медиа Групп», рекламной политики ООО «Мурманск Медиа Групп», проведена оценка эффективности рекламной деятельности ООО «Мурманск Медиа Групп». Разработаны мероприятия по совершенствованию рекламной деятельности ООО «Мурманск Медиа Групп».

Keywords

рекламная деятельность, рекламные агентства, рекламная политика

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citations
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
0
Average
Average
Average
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