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Анализ рынка электронной торговли

бакалаврская работа
descriptionPublicationkeyboard_double_arrow_right Other literature type 01 Jan 2017 Russian Publisher:Санкт-Петербургский политехнический университет Петра Великого

doi: 10.18720/spbpu/2/v17-2201

Анализ рынка электронной торговли

Abstract

Объектом исследования является ООО «Напитки». Целью выпускной квалификационной работы является совершенствование деятельности ООО «Напитки» посредством внедрения онлайн торговли. На основе анализа результатов финансово-хозяйственной деятельности выделены основные негативные моменты в деятельности ООО «Напитки». Разработаны меры для повышения товарооборота и оптимизации издержек обращения при помощи открытия онлайн торговли на базе действующего магазина розничной торговли. Сделан прогноз доходов и расходов от внедрения мероприятия по внедрению онлайн торговли. Рассчитана рентабельность инвестиций. Внедрение онлайн торговли позволит увеличить товарооборот и прибыль организации.

Keywords

Ð´Ð¾Ñ Ð¾Ð´Ñ‹ и Ñ€Ð°ÑÑ Ð¾Ð´Ñ‹, эффективность проекта, издержки обращения, онлайн торговля, розничная торговля, электронная торговля

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    popularity
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citations
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
0
Average
Average
Average
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