ÐаÑтройка и анализ ÑффективноÑти поиÑковой контекÑтной рекламы «ЯндекÑ. Директ» (на примере ИП Пузанкова)
ÐаÑтройка и анализ ÑффективноÑти поиÑковой контекÑтной рекламы «ЯндекÑ. Директ» (на примере ИП Пузанкова)
Ð’ бакалаврÑкой работе приведена характериÑтика ИП Пузанкова, ÑиÑтема Ð½Ð°Ð»Ð¾Ð³Ð¾Ð¾Ð±Ð»Ð¾Ð¶ÐµÐ½Ð¸Ñ Ð´Ð»Ñ Ð˜ÐŸ и финанÑовые показатели за поÑледние 5 лет. Ð’ работе поÑтапно раÑÑмотрена процедура наÑтройки контекÑтной рекламы в «ЯндекÑ.Директ». Учтены затраты на разработку и ÑкÑплуатацию Ñайта, а также затраты на контекÑтную рекламу.
The bachelor work is given SP Puzankov characteristic of taxation system for individual entrepreneurs and financial performance over the last 5 years. In the procedure for setting up the content advertising in the "Yandex" in stages considered. It takes into account the costs of development and operation of the site, as well as contextual advertising costs.
ÑÑÐµÑ Ð·Ð°ÑÑаÑ, инÑеÑнеÑ-маÑкеÑинг, Internet marketing, "Yandex.Direct", cost accounting, "ЯндекÑ.ÐиÑекÑ", конÑекÑÑÐ½Ð°Ñ Ñеклама, contextual advertising
ÑÑÐµÑ Ð·Ð°ÑÑаÑ, инÑеÑнеÑ-маÑкеÑинг, Internet marketing, "Yandex.Direct", cost accounting, "ЯндекÑ.ÐиÑекÑ", конÑекÑÑÐ½Ð°Ñ Ñеклама, contextual advertising
citations This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).0 popularity This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.Average influence This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).Average impulse This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.Average
Citations provided by BIP!Popularity provided by BIP!