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Informe observatorio cienciometría - Maestría en marketing digital

Name: Informe observatorio cienciometría - Maestría en marketing digital
Creator: C. A. Corchuelo-Rodriguez

descriptionPublicationkeyboard_double_arrow_right Book , Other literature type 01 Jan 2020Publisher:Universidad Santo Tomás

Authors: C. A. Corchuelo-Rodriguez;

doi: 10.15332/dt.inv.2020.01195

Informe observatorio cienciometría - Maestría en marketing digital

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Abstract

Informe de vigilancia e inteligencia estrategica que aborda la idenficacion de necesidades de informacion, busqueda, tratamiento y difusion de la informacion y tendencias y escenarios emergentes de acuerdo con la Norma ICONTEC 5801 de 2008 del programa Maestria en marketing digital.

Impact byBIP!

	citations This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).	0
	popularity This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.	Average
	influence This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).	Average
	impulse This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.	Average

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