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E-Satisfaction Ratings on Merchant Reputation Systems: An Exploratory Study

Authors: null Wang;

E-Satisfaction Ratings on Merchant Reputation Systems: An Exploratory Study

Abstract

The study of e-satisfaction ratings on merchant reputation systems is crucial for customers who rely on these systems as merchant recommendation systems and for merchants who intend to use these systems as a resource to improve their service quality. This paper reports the results of an investigation of the consistency and distribution patterns of customer e-satisfaction ratings on merchant reputation systems. The study shows that the averaged customer e-satisfaction ratings on the same set of merchants across different reputation systems are significantly correlated. The averaged customer e-satisfaction ratings on the same set of merchants on different occasions on the same reputation system are also significantly correlated. The distribution pattern of individual customer e-satisfaction ratings for most merchants across different reputation systems is consistent. Implications and needs for further research are also discussed.

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selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
8
Average
Average
Average
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