The floral development of Coris was investigated to clarify its controversial relationship with either Primulaceae (Primulales) or Lythraceae (Myrtales). We demonstrate that Coris is strongly related to the Primulaceae but differs in a few important features, such as the presence of an epicalyx and partial zygomorphy. The saccate calyx and epicalyx with unilateral development encloses an actinomorphic flower. The stamen–petal tube has two sections that arise through three growth processes: a lower common part for stamens and petals and an upper section representing a fused corolla. The central ovule-bearing part of the ovary arises separated from the carpel wall. The formation of ridges with teethlike appendages between the ovules suggests a derivation of the free-central placentation from an axile arrangement. Several characters support the monotypic family Coridaceae near the Primulaceae. Key words: Coridaceae, Primulaceae, Lythraceae, floral development, floral vasculature, epicalyx, free-central placentation, common primordium, zygomorphy.