Abstract This paper critically examines the constructs of spiritual capital and spiritual entrepreneurship/entrepreneur. These concepts have recently become widespread in the social sciences and the psychology of the New Age, or the new spiritualities, and they are also increasingly present in business literature, organizational management, and personal improvement in managerial terms. From a critical social psychology position, the paper will consider the usefulness of these concepts in revealing how the field of spirituality currently seems to be a favoured space of governmentality and subjectivation for neoliberalism.