“Phubbing” is a new term that is used to define an act of neglecting an individual’s companion/s in a daily social context to focus on that individual’s smartphone. This study explored the relationship between parental phubbing (PP) and adolescent short‐form videos addiction (SFVA), and the mediating role of relative deprivation (RD) and the moderating role of peer communication (PC) in this relationship. A total of 549 high‐school students from Northern China voluntarily participated in the survey. The direct effect indicated that PP was positively related to adolescents’ SFVA. The mediating effect indicated that RD played a mediating role between PP and adolescents’ SFVA. The moderating effect indicated that PC buffered the negative associations of PP/RD with adolescents’ SFVA.