Name: The Fine Art of Positioning
Creator: Edward P. DiMingo
Keywords: Marketing of Health Services, Economic Competition, Hospital Administration, Product Line Management, Advertising, 0502 economics and business, 05 social sciences, Commerce, Planning Techniques, United States

descriptionPublicationkeyboard_double_arrow_right Article 01 Jan 1988 English Publisher:EmeraldJournal:Journal of Business Strategy, volume 9, pages 34-38 (issn: 0275-6668,

Authors: Edward P. DiMingo;

doi: 10.1108/eb039211

pmid: 10303386

The Fine Art of Positioning

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Keywords

Marketing of Health Services, Economic Competition, Hospital Administration, Product Line Management, Advertising, Commerce, Planning Techniques, United States

Impact byBIP!

	citations This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).	55
	popularity This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.	Top 10%
	influence This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).	Top 10%
	impulse This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.	Average