We present a superconformal master action for a class of supergravity models with one arbitrary function defining the Jordan frame. It leads to a gauge-invariant action for a real vector multiplet, which upon gauge fixing describes a massive vector multiplet, or to a dual formulation with a linear multiplet and a massive tensor field. In both cases the models have one real scalar, the inflaton, naturally suited for single-field inflation. Vectors and tensors required by supersymmetry to complement a single real scalar do not acquire vev's during inflation, so there is no need to stabilize the extra scalars which are always present in the theories with chiral matter multiplets. The new class of models can describe any inflaton potential which vanishes at its minimum and grows monotonically away from the minimum. In this class of supergravity models one can fit any desirable choice of inflationary parameters n_s and r.

25 pages, 5 figures, the version to appear in Phys. Rev. D