Aoyama Y. Entrepreneurship and regional culture: the case of Hamamatsu and Kyoto, Japan, Regional Studies. Successful entrepreneurship today must respond to the demands from global market forces. Yet, simultaneously, entrepreneurs must also respond to local social contexts, shaped by historical and regional economic conditions. This paper illustrates how regional culture plays an important role in shaping entrepreneurship, even in a new economic sector. By taking two ‘entrepreneurial regions’ of Japan, Hamamatsu and Kyoto, it is shown how historical legacy and lead firms strongly influence business practices of information technology entrepreneurs. Results of this qualitative research show how entrepreneurship is an integral aspect of evolving and complex regional systems. Aoyama Y. L'esprit d'entreprise et la culture regionale: etudes de cas de Hamamatsu et Kyoto, au Japon, Regional Studies. De nos jours, un esprit d'entreprise reussi doit repondre aux forces du marche mondial. Neanmoins, les entrepreneu...