
doi: 10.1075/ftl.7.02oko
Abstract This chapter describes the role that metaphor plays in multimodal creativity in several creative endeavors, specifically music, art, dance, and advertising. Many creative instances of metaphor performance rely on entrenched metaphorical concepts that get manifested in very specific, concrete ways in different artistic domains. Furthermore, although metaphorical thought and language are typically believed to map information from an embodied source domain into more abstract target domains, we argue that creative multimodal performance emerges from people’s very ordinary, yet still highly metaphorical, conceptualizations of mundane bodily experiences. We explore multimodal creativity not just from seeking metaphors as manifested in different domains (e.g., music, art, dance), but also from the ways people talk about creative expressions and understandings.
| selected citations These citations are derived from selected sources. This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically). | 5 | |
| popularity This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network. | Top 10% | |
| influence This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically). | Average | |
| impulse This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network. | Average |
