Powered by OpenAIRE graph
Found an issue? Give us feedback
image/svg+xml Jakob Voss, based on art designer at PLoS, modified by Wikipedia users Nina and Beao Closed Access logo, derived from PLoS Open Access logo. This version with transparent background. http://commons.wikimedia.org/wiki/File:Closed_Access_logo_transparent.svg Jakob Voss, based on art designer at PLoS, modified by Wikipedia users Nina and Beao Journal of Revenue a...arrow_drop_down
image/svg+xml Jakob Voss, based on art designer at PLoS, modified by Wikipedia users Nina and Beao Closed Access logo, derived from PLoS Open Access logo. This version with transparent background. http://commons.wikimedia.org/wiki/File:Closed_Access_logo_transparent.svg Jakob Voss, based on art designer at PLoS, modified by Wikipedia users Nina and Beao
Journal of Revenue and Pricing Management
Article . 2015 . Peer-reviewed
License: Springer TDM
Data sources: Crossref
versions View all 1 versions
addClaim

Markdown optimization for multiple products with a common markdown budget constraint

Authors: Xiaodong Yao; Tugrul Sanl; Altan Gulcu;

Markdown optimization for multiple products with a common markdown budget constraint

Abstract

One of the biggest business problems faced by retailers of all kinds – apparel, mass, specialty, hard goods, food – is how to liquidate inventory at the end of the season as profitably as possible while following certain business rules and limitations. In retail practice, this problem is referred to as markdown optimization. The goal of markdown optimization is to determine which products in which stores to mark down, when to reduce the prices, and by how much. These decisions need to be made based on critical factors such as inventory levels, price elasticity, local preferences and demand. The markdown optimization problem is a complex mathematical problem due to the large number of product-location combinations and nonlinear objective and constraints. The problem is further complicated by a unique business rule called the markdown budget. Markdown budget is a virtual budget that puts a constraint on how deep the markdowns can go among a group of products. Product/location combinations can no longer be optimized independently in the presence of this constraint. In this article we propose an efficient two-step heuristic for solving the markdown problem with a common budget constraint.

  • BIP!
    Impact byBIP!
    selected citations
    These citations are derived from selected sources.
    This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
    5
    popularity
    This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
    Average
    influence
    This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
    Average
    impulse
    This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
    Average
Powered by OpenAIRE graph
Found an issue? Give us feedback
selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
5
Average
Average
Average
Upload OA version
Are you the author of this publication? Upload your Open Access version to Zenodo!
It’s fast and easy, just two clicks!