Abstract This paper presents a comprehensive analysis, electromagnetic evaluation, and prototyping of a novel motor structure called the sinusoidal rotor switched reluctance motor. In this innovative design, a significant departure from the conventional switched reluctance motor is observed, as modifications are made to the rotor with the goal of reduction torque ripple and radial force characteristics. Importantly, despite these advancements, the proposed motor retains the weight and volume characteristics of the traditional, type. The key attributes of these motors have been thoroughly assessed using the three‐dimensional finite element method, complemented by a sensitivity analysis aimed at identifying the most optimal configuration within the proposed design. The findings reveal that the suggested structure successfully achieves a notable reduction in torque ripple and radial force when compared to the traditional counterpart, albeit with an expected reduction in average torque. These features render the new topology particularly well‐suited for applications that prioritise noise and vibration reduction. Furthermore, the effectiveness of the proposed topology is corroborated through experimental tests, providing empirical evidence of its advantages and potential for practical applications.