
pmid: 25640642
Goals and needs shape individuals' thinking, a phenomenon known as motivated cognition. We highlight research from social psychology and cognitive neuroscience that provides insight into the structure of motivated cognition. In addition to demonstrating its ubiquity, we suggest that motivated cognition is often effortless and pervades information processing.
Motivation, Cognition, Decision Making, Brain, Humans, Attention, Perception
Motivation, Cognition, Decision Making, Brain, Humans, Attention, Perception
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