The variable Mass Hypothesis of conformal gravitation theory of Hoyle-Narlikar is used to develop a model for the anomalous redshift quasar-galaxy associations. It is hypothesised that quasars are born in and ejected from the nuclei of parent galaxies as massless objects and the particle masses in them systematically increase with epoch. The dynamics of such an ejection is discussed and it is shown that the observed features such as redshift bunching and quasar alignments can be understood in this scenario. Further tests of this hypothesis are suggested.