The ?business? metaphor in the delivery of human services
Copyright policy )The ?business? metaphor in the delivery of human services
A critique is presented of the application of business concepts to the delivery of human services. It is first established that such application involves the use of a metaphor. Some notions of how metaphors function are then presented and used to describe how the "business" metaphor may operate in its application to the delivery of mental health services. Both potential benefits and problems that may result from such an application are discussed. It is concluded that "business" is not an appropriate metaphor for the delivery of human services.
Marketing of Health Services, Commerce, Costs and Cost Analysis, Organizational Objectives, Delivery of Health Care, Community Mental Health Services
Marketing of Health Services, Commerce, Costs and Cost Analysis, Organizational Objectives, Delivery of Health Care, Community Mental Health Services
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