AbstractIn this paper we investigate the gradual covering problem. Within a certain distance from the facility the demand point is fully covered, and beyond another specified distance the demand point is not covered. Between these two given distances the coverage is linear in the distance from the facility. This formulation can be converted to the Weber problem by imposing a special structure on its cost function. The cost is zero (negligible) up to a certain minimum distance, and it is a constant beyond a certain maximum distance. Between these two extreme distances the cost is linear in the distance. The problem is analyzed and a branch and bound procedure is proposed for its solution. Computational results are presented. © 2004 Wiley Periodicals, Inc. Naval Research Logistics, 2004