AbstractGenipa americana L. (Rubiaceae), genip tree, has therapeutic and nutritional potential. This revision aimed to gather information on botanical characteristics, popular uses, phytochemical, and pharmacological aspects of the tree. The methodology adopted integrated literature published between 2000 and 2024, as well as consultations with the World International Intellectual Property Organization (WIPO); resulting in 39 articles and 11 patents to promote this research. The species, which is native and not endemic to Brazil, is most prevalent in the Amazon biome as it is suitable for reconstructing degraded areas, as well as having various traditional applications. Iridoids are the main secondary metabolites present in the species, especially ginipin, geniposide acid, and geniposide, which are the most prevalent in the fruit. The patents registered with the WIPO indicate its use as a colorant, insecticide, anti‐inflammatory, and antioxidant potential, in evidence of its antimicrobial and antioxidant activities. Further studies are needed on the mechanisms of the chemical components’ action and on ethnopharmacology.