The article deals with the actuality of tourist railway transportation and proposes the introduction of a new tourist route by Ukrainian cities.Ukrainehas a great potential for the development in the organization of railway tours. Proper organization of rail travel will not only satisfy the tourist, enhance the image of Ukrainian tourism, but also bring to the state a good profit. During the marketing and logistic research of the project variants of tourist travel routes revealed 15 main factors that would be considered by potential tourists when planning a trip (cost, safety, comfort, travel time etc). The following two methods are chosen to select the most attractive route option inUkraine: the point method and the hierarchy analysis method. The differences between these methods are in the complexity and degree of subjectivity of assessment. The point method is based on the evaluation of each variant on a point scale. The main advantages of the hierarchy analysis method are the versatility, flexibility and the ability to deeply evaluate and verify its correct decision making on the choice of the best route of transportation. According to research, the most attractive variant of the tourist route withinUkrainehas become the variant that provides rail transportation in the direction ofKiev-Lutsk- Ivano-Frankivsk - Lviv - Chernivtsi - Kamianets-Podilskyi -Kiev. This route has advantages over the specific cost of travel and other qualitative rates of transportation. The calculated economic effect brings profit to the railway transport already in the first year of route introduction.The article deals with the actuality of tourist railway transportation and proposes the introduction of a new tourist route by Ukrainian cities.Ukrainehas a great potential for the development in the organization of railway tours. Proper organization of rail travel will not only satisfy the tourist, enhance the image of Ukrainian tourism, but also bring to the state a good profit. During the marketing and logistic research of the project variants of tourist travel routes revealed 15 main factors that would be considered by potential tourists when planning a trip (cost, safety, comfort, travel time etc). The following two methods are chosen to select the most attractive route option inUkraine: the point method and the hierarchy analysis method. The differences between these methods are in the complexity and degree of subjectivity of assessment. The point method is based on the evaluation of each variant on a point scale. The main advantages of the hierarchy analysis method are the versatility, flexibility and the ability to deeply evaluate and verify its correct decision making on the choice of the best route of transportation. According to research, the most attractive variant of the tourist route withinUkrainehas become the variant that provides rail transportation in the direction ofKiev-Lutsk- Ivano-Frankivsk - Lviv - Chernivtsi - Kamianets-Podilskyi -Kiev. This route has advantages over the specific cost of travel and other qualitative rates of transportation. The calculated economic effect brings profit to the railway transport already in the first year of route introduction.

У статті розглянуто питання актуальності туристичних перевезень залізничним транспортом та запропоновано впровадження нового туристичного маршруту містами України. За допомогою використання спочатку бального методу, а потім методу аналізу ієрархії був визначений найбільш привабливий туристичний маршрут з логістичної точки зору. Розрахований економічний ефект приносить прибуток залізничному транспорту вже на першому році впровадження маршруту. 

В статье рассмотрен вопрос актуальности туристических перевозок железнодорожным транспортом и предлагается внедрение нового туристического маршрута по городам Украины. С помощью использования сначала бального метода, а потом метода анализа иерархии определили наиболее привлекательный туристический маршрут с точки зрения логистики. Рассчитан экономический эффект, который приносит прибыль уже в первый год внедрения маршрута.