The article examines both theoretical and practical aspects of improving a company's human resources (HR) policy under current conditions of increasing instability, a shortage of qualified personnel, and declining employee motivation. It emphasizes that HR policy is a vital tool for ensuring an enterprise’s competitiveness and for enabling its adaptation to market changes and technological challenges. It is established that during times of crisis – such as martial law or economic recession – HR policy must be regularly reviewed and improved in line with the strategic goals of the enterprise and current threats.The article provides an analysis of academic sources addressing the essence and objectives of HR policy, highlighting the lack of a unified definition of the term and the need to develop effective tools for its practical implementation. A comprehensive theoretical generalization of the concept of «enterprise HR policy» is presented, upon which the authors propose their own definition of the term. The study develops a step-by-step methodological approach to improving enterprise HR policy, which includes: evaluating the current HR policy, identifying priorities and objectives, and designing specific improvement measures. The state of HR processes is analyzed using the example of BEMZ, a branch of the State Research and Production Enterprise «KOMUNAR Association», revealing key HR policy problems such as the absence of a talent pool, low motivation levels, and a shortage of highly qualified personnel. A set of practical measures to stimulate employees is proposed, aimed at improving adaptation, increasing engagement, and fostering the development of corporate culture. The research findings can be used by enterprises to enhance the effectiveness of human resource management and support the strategic development of their human capital.

Розглянуто існуючі у провідних публікаціях дефініції терміну «кадрова політика підприємства», виявлено суттєві його характеристики. На підставі їх повного врахування сформульовано визначення кадрової політики. Розроблено методичний підхід та інструментарій удосконалення кадрової політики, практичні рекомендації їх реалізації, що дозволять налагодити стан роботи з персоналом, забезпечити його розвиток та ефективне використання, посилити рівень трудового потенціалу.