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Стратегический маркетинг на промышленных предприятиях в условиях конкурентной среды

descriptionPublicationkeyboard_double_arrow_right Article 20 Jan 2023 Russian Publisher:БГТУ

Стратегический маркетинг на промышленных предприятиях в условиях конкурентной среды

Abstract

В статье рассматриваются первоочередные направления стратегического управления промышленными комплексами и разработки на этой основе научно-методические и практические рекомендации по реализации стратегии, обеспечивающих устойчивые конкурентные позиции на рынке.

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Keywords

конкурентные стратегии, бизнес-стратегии, менеджмент промышленности, стратегический маркетинг, промышленные компании, конкурентные преимущества, промышленные предприятия

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    This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
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    popularity
    This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
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    influence
    This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
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    impulse
    This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
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Powered by OpenAIRE graph
Found an issue? Give us feedback
selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
0
Average
Average
Average
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