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Метафора в англоязычном бизнес-дискурсе

descriptionPublicationkeyboard_double_arrow_right Article 01 Jan 2015 Russian Publisher:Российский государственный профессионально-педагогический университет
Authors: Melnichuk, M. V.; Osipova, V. M.;

Метафора в англоязычном бизнес-дискурсе

Abstract

Метафора в англоязычном бизнес-дискурсе рассматривается как средство концептуализации представлений об экономических реалиях. Анализируются метафорические фразы и выражения, присутствующие в текстах тематической области «Финансы и экономика»

Metaphor in the English business discourse is considered as means of conceptualizing the ideas about economic realities. The metaphorical phrases and expressions in the texts of the thematic area of “Finance and Economics” are analysed

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Keywords

МЕТОДЫ ПЕРЕВОДА, БИЗНЕС-ДИСКУРС, CONCEPTUAL METAPHORS, КОНЦЕПТУАЛЬНЫЕ МЕТАФОРЫ, COGNITIVE LINGUISTICS, КОГНИТИВНАЯ ЛИНГВИСТИКА, BUSINESS DISCOURSE, METHODS OF TRANSLATION

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    popularity
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    influence
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    impulse
    This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
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selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
0
Average
Average
Average
Green