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Вестник Пермского национального исследовательского политехнического университета. Социально-экономические науки
Article . 2012
Data sources: CyberLeninka - Russian open access scientific library
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Взаимосвязь конкурентоспособности с объемами продаж и рисками предприятия

descriptionPublicationkeyboard_double_arrow_right Article 01 Jan 2012 Russian Publisher:Федеральное государственное бюджетное образовательное учреждение высшего образования «Пермский национальный исследовательский политехнический университет»Journal:Вестник Пермского национального исследовательского политехнического университета. Социально-экономические науки (issn: 2224-9354, eissn: 2305-1434, Copyright policy )

Взаимосвязь конкурентоспособности с объемами продаж и рисками предприятия

Abstract

The paper clarifies the theory and practice of applying existing methodological approaches in assessing the competitiveness of goods and companies by the example of a certain enterprise. Evaluation of correlations between competitiveness, sales and various types of risks was carried out.

Представлена теория и практика использования существующих методических подходов при оценке конкурентоспособности продукции и предприятия на примере отдельно взятого предприятия. Проведена оценка взаимосвязи конкурентоспособности, объемов продаж и различных видов рисков.

Keywords

КОНКУРЕНТОСПОСОБНОСТЬ ПРОДУКЦИИ, ПРЕДПРИЯТИЯ; ЭФФЕКТИВНОСТЬ МАРКЕТИНГОВОЙ ДЕЯТЕЛЬНОСТИ, ИМИДЖЕВОЙ СОСТАВЛЯЮЩЕЙ КОНКУРЕНТОСПОСОБНОСТИ, ОБЪЕМ ПРОДАЖ, РИСКИ

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selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
0
Average
Average
Average
gold