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Высшее образование в России
Article . 2012
Data sources: CyberLeninka - Russian open access scientific library
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«Ухта родина первой российской нефти»: стратегические ориентиры информационной политики УГТУ

descriptionPublicationkeyboard_double_arrow_right Article 01 Jan 2012 Russian Publisher:МГУП имени Ивана ФедороваJournal:Высшее образование в России (issn: 0869-3617, eissn: 2072-0459, Copyright policy )

«Ухта родина первой российской нефти»: стратегические ориентиры информационной политики УГТУ

Abstract

The place and the role of information and communication project of Ukhta State Technical University "Ukhta is the home town of Russian oil" in the system of strategic guidelines of the university's information policy are considered in the article.

В статье рассматриваются место и роль информационно-коммуникационного проекта Ухтинского государственного технического университета «Ухта родина первой российской нефти» в системе стратегических ориентиров информационной политики УГТУ.

Keywords

НЕМАТЕРИАЛЬНЫЙ АКТИВ, БРЕНДОВЫЙ ПОТЕНЦИАЛ, ОРИЕНТИРЫ ИНФОРМАЦИОННОЙ ПОЛИТИКИ, ТРАНСРЕГИОНАЛЬНОЕ ЗНАЧЕНИЕ ВУЗА, ЦИРКУМПОЛЯРНЫЙ ПОЯС

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selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
0
Average
Average
Average
gold