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Article . 2011
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Маркетинговые стратегии в условиях глобализации мировых рынков целлюлозно-бумажной продукции

descriptionPublicationkeyboard_double_arrow_right Article 01 Jan 2011 Russian Publisher:Государственное образовательное учреждение высшего профессионального образования «Московский государственный университет леса»Journal:Лесной вестник / Forestry bulletin (issn: 1727-3749, Copyright policy )

Маркетинговые стратегии в условиях глобализации мировых рынков целлюлозно-бумажной продукции

Abstract

Кожухов Н.И., Муслимов И.Б. МАРКЕТИНГОВЫЕ СТРАТЕГИИ В УСЛОВИЯХ ГЛОБАЛИЗАЦИИ МИРОВЫХ РЫНКОВ ЦЕЛЛЮЛОЗНО-БУМАЖНОЙ ПРОДУКЦИИ. Приведен анализ информации, необходимой для принятия глобальных маркетинговых решений и выбора эффективных стратегий для российских производителей целлюлозно-бумажной продукции.Kozhuhov N.I., Muslimov I.B. THE MARKETING STRATEGIES IN CONDITIONS GLOBAL PULP MARKET. An analysis of the information needed to make global marketing solutions and effective strategies for Russian producers of pulp and paper products.

Keywords

ЦЕЛЛЮЛОЗНО-БУМАЖНАЯ ПРОДУКЦИЯ, ГЛОБАЛИЗАЦИЯ МИРОВЫХ РЫНКОВ, МАРКЕТИНГОВЫЕ СТРАТЕГИИ

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selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
0
Average
Average
Average