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Управление экономическими системами: электроннный научный журнал
Article . 2012
Data sources: CyberLeninka - Russian open access scientific library
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О важности интеграции рыночного и ресурсного подходов к разработке конкурентной стратегии предприятия

descriptionPublicationkeyboard_double_arrow_right Article 01 Jan 2012 Russian Publisher:Негосударственное образовательное учреждение высшего профессионального образования Кисловодский институт экономики и праваJournal:Управление экономическими системами: электроннный научный журнал (eissn: 1999-4516, Copyright policy )

О важности интеграции рыночного и ресурсного подходов к разработке конкурентной стратегии предприятия

Abstract

В статье рассматриваются вопросы, связанные с разработкой конкурентной стратегии, выделяются особенности рыночного и ресурсного походов к управлению предприятия, подчеркивается необходимость интеграции двух базовых теорий в стратегическом управлении, определяются конкурентные стратегии предприятия в рамках ресурсно-рыночного подхода.

Keywords

СТРАТЕГИЧЕСКОЕ УПРАВЛЕНИЕ ПРЕДПРИЯТИЕМ,КОНКУРЕНТНОЕ ПРЕИМУЩЕСТВО,РЫНОЧНАЯ КОНЦЕПЦИЯ СТРАТЕГИЧЕСКОГО УПРАВЛЕНИЯ,РЕСУРСНАЯ КОНЦЕПЦИЯ СТРАТЕГИЧЕСКОГО УПРАВЛЕНИЯ,РЕСУРСЫ ПРЕДПРИЯТИЯ,КЛЮЧЕВАЯ КОМПЕТЕНЦИЯ,РЕСУРСНО-РЫНОЧНЫЙ ПОДХОД В СТРАТЕГИЧЕСКОМ УПРАВЛЕНИИ

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    This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
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    popularity
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    		 Average
    influence
    This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
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    impulse
    This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
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Powered by OpenAIRE graph
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selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
0
Average
Average
Average
gold