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Jurnal Ilmu Manajemen dan Bisnis
Article . 2025 . Peer-reviewed
Full-Text: http://ejournal.upi.edu/index.php/mdb/article/download/79570/31105
Data sources: Journal Universitas Pendidikan Indonesia
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Jurnal Ilmu Manajemen dan Bisnis
Article . 2025 . Peer-reviewed
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Analisis Strategi Bisnis Ciro Waste dalam Lingkungan Berkelanjutan Guna Menciptakan Keunggulan Kompetitif

descriptionPublicationkeyboard_double_arrow_right Article 26 Mar 2025Publisher:Universitas Pendidikan Indonesia (UPI)Journal:Jurnal Ilmu Manajemen dan Bisnis, volume 16, pages 15-26 (issn: 2337-411X, eissn: 2503-3522, Copyright policy )
Authors: Muhammad Ikhsan Alif; Muhammad Afdelpiero Hidayat; Masayu Sitti Nur Syabina; Naura Alya Priskila Efendi;

doi: 10.17509/jimb.v16i1.79570

Analisis Strategi Bisnis Ciro Waste dalam Lingkungan Berkelanjutan Guna Menciptakan Keunggulan Kompetitif

Abstract

This research analyzes the business strategy of Ciro Waste, a technology startup addressing waste management and environmental challenges in Balikpapan. Through innovative services like waste bank empowerment and the CIROES app, which features recycling, waste pick-up, and hazardous waste management, Ciro Waste offers comprehensive solutions. Using a descriptive qualitative method, the study evaluates internal and external factors through IFE and EFE analysis, positioning the business in the IE matrix. With an IFE score of 2.58 and an EFE score of 3.13, Ciro Waste demonstrates strong growth potential. SPACE analysis reveals an aggressive strategic position, enabling the company to leverage strengths and opportunities. Positioned in Quadrant 1 of the Grand Strategy Matrix, Ciro Waste is poised to achieve sustainable competitive advantages and significantly contribute to Indonesia’s sustainable waste management initiatives.

Keywords

manajemen; bisnis digital., start-up digital; Pengelolaan Limbah; Manajemen Strategi; Pertumbuhan Pasar.

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selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
0
Average
Average
Average
gold