The article considers the possibilities of using artificial intelligence technologies in the educational process, in particular for teaching geography in schools. The advantages and challenges of integrating AI into education, as well as its role in personalizing the educational process and automating routine tasks, are analyzed. Examples of neural networks such as ChatGPT, Suno, and D-ID Studio are provided that can become tools for creating interactive, creative, and scientifically accurate materials. It is noted that the introduction of AI contributes to increasing the interest of students, the development of critical thinking and creative abilities.