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Electronic Sumy State University Institutional Repository
Doctoral thesis . 2010
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Екологічні та соціальні орієнтири розвитку маркетинга у лісовому господарстві

descriptionPublicationkeyboard_double_arrow_right Doctoral thesis , Thesis 01 Jan 2010 Ukrainian Publisher:Видавництво СумДУ
Authors: Yarova, Inessa Yevhenivna;

Екологічні та соціальні орієнтири розвитку маркетинга у лісовому господарстві

Abstract

Екологічний маркетинг, екологічно орієнтований соціальний маркетинг відповідає умовам соціальної відповідальності лісогосподарських підприємств, розвитку господарського механізму лісоуправління на еколого-економічних засадах, а також виступає невід'ємною частиною екологічного (екосистемного) менеджменту. При цитуванні документа, використовуйте посилання http://essuir.sumdu.edu.ua/handle/123456789/17458

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Keywords

environmentally oriented marketing, экологически ориентированный маркетинг, управління лісовим господарством, forest management, екологічно орієнтований маркетинг, управление лесным хозяйством, 941, 993

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selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
0
Average
Average
Average
Green