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Методологическая основа и теоретический фундамент разработки дизайн-проекта рекламно-информационного комплекса команды Юргу на конкурсе «Формула студент 2019»

descriptionPublicationkeyboard_double_arrow_right Article 01 Jan 2019 Russian Federation Russian Publisher:Издательский центр ЮУрГУ
Authors: South Ural State University;

Методологическая основа и теоретический фундамент разработки дизайн-проекта рекламно-информационного комплекса команды Юргу на конкурсе «Формула студент 2019»

Abstract

В работе рассмотрена специфика ведения междисциплинарных дизайн-проектов в современной культуре. Разработана теоретическая и методологическая основа для дизайн-проекта рекламно-информационного комплекса команды ЮУрГУ на конкурсе «Формула Студент 2019». В рамках исследования определена методология решения поставленных задач, учитывающая актуальные тенденции, комплексный междисциплинарный подход, особенности целевой аудитории, телеологическую соотнесенность. Результатом исследования стала разработка дизайнпроекта рекламно-информационного комплекса, отвечающего требованиям современного дизайна.

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Russian Federation
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Keywords

УДК 008, Архитектурно-строительный институт, УДК 74.01/.09, графический дизайн, междисциплинарность, техническая эстетика

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    influence
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selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
0
Average
Average
Average
Green