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Ageing and Older Influencers

Funder: Carlsberg FoundationProject code: CF23-1309
Funded under: Field Trips / Research Stays < 100,000

Ageing and Older Influencers

Description

Whereas ageing is often portrayed in a stereotypical and homogenizing way, this project studies how older influencers imagine and present ageing in their own words and images on their social media platforms. The aim is to reach a better understanding of contemporary ageing through interviews with older influencers, some of their followers and some of their influencer agencies.What? Why? How?

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