publication . Article . 2009

polyphenol rich beverages insights from sensory and consumer science

Sara R Jaeger; Lauren G Axten; Mark W Wohlers; Dongxiao Sun-Waterhouse;
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  • Published: 02 Sep 2009 Journal: Journal of the Science of Food and Agriculture, volume 89, pages 2,356-2,363 (issn: 0022-5142, eissn: 1097-0010, Copyright policy)
  • Publisher: Wiley
Abstract
BACKGROUND:Reachingago/no-godecisiononaproductconceptearlyintheinnovationcyclecansavecompaniessignificant resources. The current research is situated within this context. Using polyphenol-rich beverages that were at an early stage in the formulation/optimisationcycle, a numberof insightsweresought: (1) how acceptable to consumerswere these early-stage formulations;(2)whatsensoryattributescontributedtoconsumerliking/disliking;and(3)couldthedislikedsensoryattribute(s) be sufficiently masked within the chosen product format? RESULTS: Beverages were formulated according to a 2 × 4 factorial design where one factor varied the polyphenol source and the other sweetness...
Subjects
free text keywords: Biotechnology, Agronomy and Crop Science, Food Science, Nutrition and Dietetics, Sensory analysis, Health claims on food labels, Advertising, Product testing, Chemistry, Food quality, Family and consumer science, Sweetness, Botany, Sensory system
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