Communication, Dissemination and Exploitation are vital elements of any successful H2020 funded project. The present document presents a detailed overview of BIMprove’s strategy while defining the goals, priorities and any potential implementation mechanisms to achieve all desirable outcomes. To this end, BIMprove’s Impact Master Plan sets out the objectives, tools, materials, and channels to be exploited in order to effectively spread BIMProve’s activities, achievements and tangible results to targeted audiences, also becoming the cornerstone for the successful commercialization and market uptake of BIMProve solution.