The integration of cultural and creative industries and international cultural policy can renew current internationalisation processes: It can serve as a source of inspiration and a driving force. It can be incorporated into foreign communication and the work of intermediary organisations, and it can also be integrated into the promotion of foreign trade. While countries such as Great Britain and Austria have growth and export oriented policies for creative industries, other European countries have developed policies with a sectional approach and orientation. The Netherlands, France and Scandinavian countries associate the potentials of the creative industries with cultural and social attributes. What could an integrated view of an international economic policy for the cultural and creative industries look like which surpasses the dichotomy of culture and the economy, and then, for example, places creativity, inclusion and transnational networking at the centre of its foreign policy activities?