Plastic is slowly covering the earth, accumulating in oceans, soil, air, and human and non-human bodies. In the face of this catastrophe, zero waste activists call upon us for action, detailing, how we, too, can change our lifestyle to eliminate plastic waste and save the planet. Yet, who it is that is called upon, who speaks, and whose voices and lived realities might be ignored? In this contribution, we explore the social politics of the zero waste movement. This leads us to ponder: might popular environmental movements that relegate social justice to the back seat ultimately do more harm than good?