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AS ESTRATÉGIAS DE INTERNACIONALIZAÇÃO: UM ESTUDO BIBLIOMÉTRICO APLICANDO AS LEIS DE LOTKA, BRADFORD E ZIPF NA BASE SPELL NO PERÍODO DE 2008 A 2018

Authors: Raul Gomes Pinheiro; Bruno Estevam De Almeida;

AS ESTRATÉGIAS DE INTERNACIONALIZAÇÃO: UM ESTUDO BIBLIOMÉTRICO APLICANDO AS LEIS DE LOTKA, BRADFORD E ZIPF NA BASE SPELL NO PERÍODO DE 2008 A 2018

Abstract

A pesquisa analisa as producoes cientificas na area de Negocios Internacionais sobre o tema estrategias de internacionalizacao na plataforma SPELL por meio da aplicabilidade de analises bibliometricas mediante as Leis de Lotka, Leis de Bradford e Lei de Zipf. O estudo teve como amostra 110 artigos publicados no periodo de 2008 a 2018. Os autores com mais publicacoes sao Moraes, W.F.A., e Scherer, F.L., e os periodicos core sao a InternexT - Revista Eletronica de Negocios Internacionais da ESPM e a Revista Ibero-Americana de Estrategia, sendo as palavras empresas, internacionalizacao, mercados, estrategia e processos, com contagem de frequencia de utilizacao de 9.344, 5.360, 4.936, 3.535 e 3.079 respectivamente, as mais utilizadas nos artigos. A tematica de estrategias de internacionalizacao apresentou uma queda significativa de pesquisas no periodo e a produtividade dos autores nao seguiu a Lei de Lotka, com artigos difusos quanto a suas abordagens uma vez que nao foi gerada uma constante por meio da lei de Zipf.

  • BIP!
    Impact byBIP!
    selected citations
    These citations are derived from selected sources.
    This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
    11
    popularity
    This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
    Top 10%
    influence
    This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
    Average
    impulse
    This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
    Average
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selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
11
Top 10%
Average
Average
gold