Remember some years back, when British Petroleum claimed that its initials stood for “Beyond Petroleum?” Its competitors were furious at the suggestion that it was leading the push toward renewable energy. Now that BP is responsible for an oil spill that is ruining beaches, livelihoods, and wildlife, these same competitors are telling U.S. senators that “We would not have drilled the well that way.” Believe that or not, “Beyond Petroleum” could be the right slogan for the policy changes needed to end the U.S. national addiction to oil. That outcome will require a mix of solutions involving the Congress, the American public, businesses, the Administration, and environmental organizations—all driven by passionate conviction about the need for change.