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Publication . Article . Other literature type . Preprint . 2021

The content and structure of reputation domains across human societies: a view from the evolutionary social sciences

Zachary H. Garfield; Ryan Schacht; Emily Post; Dominique Ingram; Andrea Uehling; Shane J. Macfarlan;
Open Access
Published: 04 Oct 2021
Publisher: The Royal Society
Country: France

Reputations are an essential feature of human sociality and the evolution of cooperation and group living. Much scholarship has focused on reputations, yet typically on a narrow range of domains (e.g. prosociality and aggressiveness), usually in isolation. Humans can develop reputations, however, from any collective information. We conducted exploratory analyses on the content, distribution and structure of reputation domain diversity across cultures, using the Human Relations Area Files ethnographic database. After coding ethnographic texts on reputations from 153 cultures, we used hierarchical modelling, cluster analysis and text analysis to provide an empirical view of reputation domains across societies. Findings suggest: (i) reputational domains vary cross-culturally, yet reputations for cultural conformity, prosociality, social status and neural capital are widespread; (ii) reputation domains are more variable for males than females; and (iii) particular reputation domains are interrelated, demonstrating a structure consistent with dimensions of human uniqueness. We label these features:cultural group unity,dominance,neural capital,sexuality,social and material successandsupernatural healing. We highlight the need for future research on the evolution of cooperation and human sociality to consider a wider range of reputation domains, as well as their social, ecological and gender-specific variability.This article is part of the theme issue ‘The language of cooperation: reputation and honest signalling’.

Subjects by Vocabulary

Microsoft Academic Graph classification: Content (Freudian dream analysis) Sociality Epistemology Narrow range Feature (computer vision) Sociology Reputation media_common.quotation_subject media_common Scholarship Group living Structure (mathematical logic)


Articles, Cooperative Behavior, Female, Humans, Language, Male, Social Behavior, Social Sciences, Social Status, [SHS.ECO]Humanities and Social Sciences/Economics and Finance, [SHS.ECO] Humanities and Social Sciences/Economics and Finance, B- ECONOMIE ET FINANCE, General Agricultural and Biological Sciences, General Biochemistry, Genetics and Molecular Biology

Related to Research communities
Social Science and Humanities