publication . Article . 2017

BARTER AS AN ALTERNATIVE TRADING AND FINANCING TOOL AND ITS IMPORTANCE FOR BUSINESSES IN TIMES OF ECONOMIC CRISIS

UYAN, Ozgul;
Open Access
  • Published: 30 Sep 2017 Journal: issn: 2148-6697, eissn: 2148-6697, Copyright policy
  • Publisher: PressAcademia
Abstract
Purpose-Today, growing commercial and financialintegration between countries with globalization leads to intense competitionand global economic crises. Due to these developments, the companies have somedifficulties carrying on their business and managing the crises withtraditional marketing and financing techniques. So they are turning alternativemethods. One of them is barter system meaning buying and selling goods andservices without using money. Barter is an innovated form of exchange systemused as a trading method since the early ages. Barter offers companies variousbenefits such as moving inventory, utilizing idle capacity, increasing sales,supplying intere...
Subjects
free text keywords: Keywords: Barter finance,economic crisis,crisis management,international trade,strategic management
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publication . Article . 2017

BARTER AS AN ALTERNATIVE TRADING AND FINANCING TOOL AND ITS IMPORTANCE FOR BUSINESSES IN TIMES OF ECONOMIC CRISIS

UYAN, Ozgul;