publication . Bachelor thesis . 2013

Baking Dalarna's biking cake : Collaboration as a means for destination competitiveness, a case study of “Biking Dalarna"

Yachin, Jonathan Moshe;
Open Access English
  • Published: 01 Jan 2013
  • Publisher: Högskolan Dalarna, Företagsekonomi
  • Country: Sweden
Abstract
In the contemporary tourism industry, the competitive game is between destinations. Tourism operations struggle to remain competitive on the international market and their success depends to a large extent on other complementary and competing tourism organizations at the destination. It is the sum of the total tourism offerings at the destination which determines its attractiveness. This research explores tourism collaboration process as a means of generating destination competitiveness. The focus of the research is on the enhancing factors which contribute to the success of the collaboration and to the development of quality tourism products. The research studi...
Subjects
free text keywords: Collaboration, Cluster, Destination competitiveness, Mountain biking tourism, Dalarna
Related Organizations

Tschirhart, M., Christensen, R. K., & Perry, J. L. (2005). The paradox of branding and collaboration. Public Performance & Management Review, 29(1), 67-84.

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