publication . Other literature type . 2014

Predicting Business Opportunities and/or Threats - Business Intelligence in the Service of Corporate Security (Empirical Analysis of the Usage in the Economy of Republic of Croatia)

Bilandžić, Mirko; Lucić, Danijela;
Open Access English
  • Published: 01 Jan 2014 Journal: Collegium antropologicum, volume 38 Supplement 1, issue 1 (issn: 0350-6134, eissn: 1848-9486, Copyright policy)
  • Publisher: Croatian Anthropological Society
Abstract
Predicting business opportunity sand risks is based on existing knowledge about them. In practice, this knowledge comes from collecting business information from the business environment, within the framework of something that is known as business intelligence (BI). Prediction of opportunities and risks is inherent in business of successful company. Corporate security as a framework for ensuring the safety of business is based on timely and accurate information that becomes foreknowledge of threats, for which prediction companies are using different tools, and business intelligence (BI) is a proven tool. The aim of using BI in company is well-timed detection of ...
Subjects
free text keywords: corporate security; business intelligence; strategic management; Croatian economy; crisis management

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