QUALITY MEASUREMENT IN RESTAURANT INDUSTRY FROM THE MARKETING PERSPECTIVE: A COMPARISON OF GUESTS' AND MANAGERS' QUALITY PERCEPTIONS
- Publisher: University of Dubrovnik
- Journal: Ekonomska misao i praksa, issue 1 (issn: 1330-1039, eissn: 1848-963X)
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Subject: Restaurant quality; quality management; marketing attributes; guests; managers
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References
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