Impact of hotel service quality on the loyalty of customers

Other literature type, Article English OPEN
Jasinskas, Edmundas; Štreimikienė, Dalia; Švagždienė, Biruta; Simanavičius, Artūras;
  • Publisher: Juraj Dobrila University of Pula, Department of Economics and Tourism 'Dr. Mijo Mirkovic'
  • Journal: Economic research - Ekonomska istraživanja,volume 29,issue 1,pages559-572 (issn: 1331-677X, eissn: 1848-9664)
  • Publisher copyright policies & self-archiving
  • Subject: Lithuania ; Hotels ; Loyalty ; Services ; Quality ; SERVQUAL methodology | Hotels; loyalty; services; quality; SERVQUAL methodology

The hotel business is rapidly developing due to growing demand for such services as well as the growing opportunities for travel. As a result, hotels face demanding customers, since the requirements for quality grow with an increased use of hotels’ services, in order to... View more
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