ANALYSIS AND UNDERSTANDING OF KEY MARKETING CONCEPTS MARKETING ACTIVITIES ORGANIZED WITHIN THE FOOTWEAR INDUSTRY COMPANIES

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Carmen Adina Pastiu;
(2011)
  • Journal: Annales Universitatis Apulensis Series Oeconomica, volume 2, issue 13, pages 48-48
  • Subject: business to business, marketing activities, marketing analysis manager mentality [Keywords]
    • jel: jel:M31 | jel:M14

Marketing in its hypostasis: optical and economic design, practice science andart, it appears and develops in the context of a competitive economy, as a necessity ofbusiness success. These considerations and not only determined us researching its directsteps: business t... View more
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