publication . Preprint . Other literature type . 2004

AN APPLICATION OF CHOICE MODELING TO MEASURE U.S. CONSUMER PREFERENCES FOR GENETICALLY MODIFIED FOODS

Onyango, Benjamin M.; Govindasamy, Ramu; Nayga, Rodolfo M.; Onyango, Benjamin M.; Govindasamy, Ramu; Nayga, Rodolfo M.;
Open Access
  • Published: 01 Jan 2004
Abstract
Food biotechnology promises to deliver a wide range of enhanced consumer benefits. This study models consumer's willingness to trade-off the potential risks of GM foods with the possibility of extracting significant benefits. It estimates the marginal effects and relationships between product characteristics and consumer attributes on acceptance of GM foods.
Subjects
Medical Subject Headings: digestive, oral, and skin physiology
free text keywords: Institutional and Behavioral Economics,, Institutional and Behavioral Economics
Related Organizations
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publication . Preprint . Other literature type . 2004

AN APPLICATION OF CHOICE MODELING TO MEASURE U.S. CONSUMER PREFERENCES FOR GENETICALLY MODIFIED FOODS

Onyango, Benjamin M.; Govindasamy, Ramu; Nayga, Rodolfo M.; Onyango, Benjamin M.; Govindasamy, Ramu; Nayga, Rodolfo M.;