publication . Article . 2012

Modern advertising of educational services in the education system.

Zotov, Viktor;
Open Access
  • Published: 01 Jan 2012 Journal: Marketing MBA.Marketing management firms., volume 1, issue 3
Abstract
Before the educational organizations are constantly arising questions: "Where can I find willing to learn and ability to pay students? What to teach? How to teach? How to take the money? What kind of advertising do? "Find the answers to these questions can be found in this article.
Subjects
acm: ComputingMilieux_COMPUTERSANDEDUCATIONComputerApplications_COMPUTERSINOTHERSYSTEMS
free text keywords: Communication in marketing, sales and personal contacts, the quality of education, modern advertising educational services, meaningful information, advertising appeal, target audience, an emotional response, commercial advertising effectiveness, and informative advertising, public relations., jel:I2, jel:A2, jel:M31, jel:M13
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