publication . Article . 2014

Young Consumer Behaviour Towards Tourism Products

Adriana Anca Cristea; Mihaela Simona Apostol; Tatiana Corina Dosescu;
Open Access
  • Published: 01 Jan 2014 Journal: Knowledge Horizons - Economics, volume 6, issue 3 September, pages 136-139
Abstract
Tourism is considered to be an important branch of the Romanian economy. However, its contribution to the GDP is extremely low. Inbound tourism is reduced, the sole indicator which is constanly increasing being the number of Romanian tourists who travel abroad. We assume that a good way of increasing domestic tourism in Romania would be to get the young population practise various forms of tourism. Conducting a market survey in consumer behaviour towards tourism products among pupils and students in Bucharest could offer us useful information which could give birth to a higher interest in educating young people for practising tourism.This represents an investmen...
Subjects
free text keywords: Tourism, consumer behaviour, educating young people, jel:M11, jel:M19, jel:M21

Nicolae R. And Scarlat E., ”Îndrumar turistic de tabără”, Editura Didactică și Pedagogică, R.A, Bucharest, 2004; Reisinger Y., ”Transformational Tourism, Tourist Perspectives” CAB International, Boston USA, 2013; The School Inspectorate of the City of Bucharest www.antts.ro - National Authority of Youth Camps and School Tourism ismb.edu.ro - The School Inspectorate of the City of Bucharest

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