publication . Article . 2011

How to Use Benchmarking in Small and Medium-Sized Businesses

Alexandrache (Hrimiuc) Olivia Bianca;
Open Access
  • Published: 01 Jan 2011 Journal: Ovidius University Annals, Economic Sciences Series, volume XI, issue 2 May, pages 18-21
In nowadays benchmarking become a powerful management tool that stimulates innovative improvement through exchange of corporate information, performance measurement, and adoption of best practices. It has been used for to improve productivity and quality in leading manufacturing organizations. In the last years, companies of different sizes and business sectors are getting involved in benchmarking activities. Despite the differences of benchmarking practices between smaller and bigger organizations, a successful benchmarking project could also enhance small business competitiveness. This study surveys the concept of benchmarking and analyze how it can be used in...
free text keywords: benchmarking, organization, performance, small and medium businesses, jel:M11, jel:O32

• Professor, PhD. Maurice Chenevoy, Directeur de l' Institute Universitaire Profesionalise, Universite D'Auvergne, Clermont 1, Clermont - Ferrand, France;

• Professor, PhD. Jacky Mathonnat, Vice Recteur de L'Universite D'Auvergne, Clermont 1, Clermont - Ferrand, France;

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