Competing through business models

Preprint OPEN
Casadesus-Masanell, Ramon ; Ricart, Joan E. (2007)
  • Subject: Business model; Interaction; Competitive Strategy; Competitive Dynamics;

In this article a business model is defined as the firm choices on policies, assets and governance structure of those policies and assets, together with their consequences, be them flexible or rigid. We also provide a way to represent such business models to highlight the dynamic loops and to facilitate understanding interaction with other business models. Furthermore, we develop some tests to evaluate the goodness of a business model both in isolation as well as in interaction with other business models of different organizations, be those competitors, complements, suppliers, partners, etc.
  • References (37)
    37 references, page 1 of 4

    Amit, R. and C. Zott (2001), “Value Creation in e-Business,” Strategic Management Journal, 22, pp. 493-520.

    Andrews, Kenneth (1971), “The Concept of Corporate Strategy,” Dow-Jones Irwin.

    Baum, JAC. and JV. Singh (1994), “Organization-Environment Coevolution,” chapter 18 in “Evolutionary Dynamics of Organizations”, Baum, JAC. and JV. Singh (eds.), Oxford University Press, N.Y.

    Bower, Joseph (1972), “Crown Cork & Seal and the Metal Container Industry,” HBS case 9-373-077.

    Bradley, Stephen, Pankaj Ghemawat, and Sharon Foley (1994), “Wal-Mart Stores, Inc.,” HBS case 794-024.

    Brandenburger, Adam and Barry Nalebuff (1996), “Co-opetition,” Currency-Doubleday, New York.

    Brandenburger, Adam and Harborne Stuart (1996), “Value-based Business Strategy,” Journal of Economics & Management Strategy, 5, pp. 5-24.

    Casadesus-Masanell, Ramon, and Pankaj Ghemawat (2006), “Dynamic Mixed Duopoly: A Model Motivated by Linux vs. Windows,” Management Science, 52, No. 7, pp. 1072-1084.

    Casadesus-Masanell, Ramon, Barry Nalebuff, and David B. Yoffie, (2007), “Competing Complements,” HBS Working Paper.

    Casadesus-Masanell, Ramon and Jordan Mitchell (2006), “Irizar in 2005,” HBS case 706-424 and Teaching Note 706-446.

  • Metrics
    No metrics available
Share - Bookmark